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Why Small Businesses Need Content Marketing?

Why Small Businesses Need Content Marketing?

Small businesses are becoming an integral part of the world economy. Customers are aggressively searching for businesses that can directly address their needs. And in this age of digitization and social media, it’s vital that your prospects have all the information they need to reach you. One of the most dynamic ways to increase your [...]
5 Reasons Why Your Content Marketing Is Not Working

5 Reasons Why Your Content Marketing Is Not Working

Is your content marketing strategy not working? Well, you are not alone. A lot of companies fail at content marketing — and they can’t even figure out why. Markable Solutions has summarized the top 5 reasons why content marketing won’t always work: Content is irrelevant, too technical or too slick Content marketing should be an [...]
White Paper Syndication – Dos and Don’ts

White Paper Syndication – Dos and Don’ts

White Paper, an educational resource is considered one of the most efficient B2B lead generation tools and can have a powerful influence on the ROI of your marketing strategy. Yet, many white papers fail to perform to expectations. They often turn into a list development exercise where contact information is gathered from prospects, but prospects retain [...]
Top 5 Marketing Trends in 2018

Top 5 Marketing Trends in 2018

The first quarter of 2018 is over and marketers are getting anxious about their marketing strategies. It’s time to take the lead over competitors. Digital 2018 is all about giving customers global exposure, informative read-worthy content, social reach and even augmented reality. In this post we will review 5 marketing trends that we believe are [...]
Social Media Marketing Challenges

Social Media Marketing Challenges

Social media marketing is one of the most powerful ways for businesses to reach their target prospects. Everyone across diverse industries is trying to make it work in their own way. Companies are moving heaven and earth to leverage it optimally. Marketers are doing everything to create trending Facebook, Twitter or Instagram posts thereby overflowing [...]